How to get more leads for your accounting firm through SEO

How to get more leads for your accounting firm through SEO

The following article has been put together based on the webinar discussion between myself [digital marketing manager and SEO specialist at PracticeWeb] and Mike Crook, PracticeWeb’s managing director, who hosted it. The event: ‘Get more leads through search engine optimisation’ took place on AccountingWEB Live:The Business of Marketing webinar in March 2021.

The aim of the webinar was to provide accountancy professionals with a crash course in commercial SEO, along with practical tips to take away to help them grow their organic traffic and get more leads via their firm’s website.

Where to Focus SEO When Time is Short

As an agency we’re always advising accountants on how they can improve their search rankings via sustained, data-driven SEO. However, one of the pain points we hear about most frequently is a lack of time and resource to implement these SEO changes. Unless you have...
3 Easy Ways to Improve Your CTR Overnight

3 Easy Ways to Improve Your CTR Overnight

Hi, my name’s Ben and I’m here to tell you two things: 1) that click-through rate (CTR) is one of the most important metrics going and 2) three great ways to improve your CTR virtually overnight. When it comes to optimising websites, one of the things that always...