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Expert advice, tips and the latest news for the world of accountancy and small business.
Google Analytics: less boring than it sounds

Google Analytics: less boring than it sounds

I’ll be honest with you: I am not a technical person and have only recently been converted to the cult of Google Analytics. If you’re still a sceptic, let me try to change your mind. For a long time, I thought of Analytics as a screen full of numbers – about as...

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The power of communication and a connected website

The power of communication and a connected website

The reason I get excited about website integrations is because they make it easier for you to make and maintain critical connections with your clients. It’s about using apps and software to reach them on their own terms, to be on hand when they need answers and to...

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12 social media ideas for accountants

12 social media ideas for accountants

We talk to a lot of accountants who have the feeling they’re supposed to be on social media, and supposed to be posting regularly. The problem is, they just don’t know what to post. The old joke about social media is that it’s all selfies, cat videos and pictures of...

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PracticeWeb integrates with live chat services

PracticeWeb integrates with live chat services

At PracticeWeb we’re making it our mission to find the best business and marketing tools and integrate them into our Wordpress platform, Horizon, for accounting firms to use. We are delighted to announce that we now support three live chat services: Live Chat, Money...

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Building a challenger brand: Rise

“Working with PracticeWeb has been a hoot. Nothing less than really good fun. If one gives over completely to the process – and it really is a process – then it can get really get quite creative. “What has emerged is really quite impressive. They have a multi-layered...

How many ways are there to say ‘accountancy’?

One of the most common mistakes made by inexperienced writers, or experienced writers who don’t take time to edit and proofread their work, is accidental repetition. Accidental repetition, which I’m doing deliberately right now, is where certain words or variants are...

Fonts for accountancy websites

Things have been getting a bit geeky on the PracticeWeb blog in recent weeks with posts about full stops and the technicalities of SEO. Now it’s our design team’s turn to get stuck into one of their favourite subjects – typography. It’s 2019 – everybody knows you...

The benefits of institute membership

Professionalism. That’s what small and medium-sized business owners value the most from their accountant in 2019, according to our recent research report which asked what do SMEs want from their accountant? Competency, expertise, self-regulation, integrity, honesty....

Accounting websites: design inspiration

PracticeWeb designers Mark Jones and Jacob Pugh, and editor Ray Newman explain how accounting websites go from blank page to the finished product. Building some of the best accounting websites in the UK is the end result of a creative process that continues to evolve....

Minimalism is cool but it doesn’t generate leads

With my graphic designer hat on, of course I love clean, minimalist websites. They're often the ones that grab attention and win awards. They're a great way to make a bold statement about brand, too. What is a minimalist website? It's one with very little written...

The complete guide to websites for accountants

Everything you need to know to get the right website to help your accountancy firm meet its business and marketing goals, achieve maximum return on investment, and stand out in the accountancy marketplace.

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