Accountancy website and logo design: before and after
As a designer, there’s nothing quite like whipping the silk cloth off a redesigned accountancy firm website and hearing people say, “Wow, what a difference!” In reality, the process is more gradual and collaborative but helping people fall back in love with their...
Google’s May 2020 core update is here, and it’s a big one.
On 4 May this year, Google started to roll-out its latest broad core update. Yesterday (18 May), the search engine announced it was complete – and we’re already beginning to see the effects.
Avoiding copywriting cliches in accountancy websites
We’re living through a moment when it’s not enough for accountancy firms to simply declare their personalised approach, professionalism and ‘proactiveness’ – they have to demonstrate it through their actions. For us, as providers of content for accountancy websites,...
Is your website ready for mobile-first indexing?
Google announced the concept of mobile-first indexing back in 2016 when they recognised a widespread shift in people moving from desktop to mobile browsing. This change posed a problem for Google, as their ranking system was based on desktop versions of pages, rather...