Google page experience update: how will it affect websites for accountants?
Google has announced that user experience will become a ranking factor as early as 2021. PracticeWeb looks at how you can prepare your accountancy website.
Accounting firm websites: 5 quick wins to boost your digital presence
As a result of the crisis of the past few months, we’ve all been relying on digital tools and online communications more than usual. Even a digital firm like PracticeWeb, which has been building websites for accountants for 20 years and lives and breathes digital...
Why a long-term approach is best for generating leads for your firm
When you’ve put time and effort into your marketing activities, you might be eager to start seeing results. But sometimes, the most effective lead generation tactics are the ones that take longer to pay off.
Accountancy website and logo design: before and after
As a designer, there’s nothing quite like whipping the silk cloth off a redesigned accountancy firm website and hearing people say, “Wow, what a difference!” In reality, the process is more gradual and collaborative but helping people fall back in love with their...
Google’s May 2020 core update is here, and it’s a big one.
On 4 May this year, Google started to roll-out its latest broad core update. Yesterday (18 May), the search engine announced it was complete – and we’re already beginning to see the effects.