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Expert advice, tips and the latest news for the world of accountancy and small business.
Solving the authenticity problem for accountants

Solving the authenticity problem for accountants

Accountancy is a crowded market so it’s important for practices to find a way to stand out but, at the same time, your brand identity and tone of voice must be authentic. In other words, it must be a true reflection of your personality, or of your accounting firm’s...

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‘Meet the team’ pages for accountancy firms

The team page on your website isn’t merely functional and deserves as much thought and attention as any other. Done right, a good ‘meet the team’ section sends important signals to clients and prospects. For example, even before anybody reads a word, it can make an...

Keywords for accountants: understanding SEO

Search engines have been part of everyday life for most of us for the better part of two decades and as a result, so have keywords. Keywords are the terms people search for and that lead them to one website or another. When someone types something like, ‘accountants...

We’re exhibiting at Accountex: come and say hello

PracticeWeb will once again be exhibiting at Accountex on 1-2 May at ExCeL in London (E16 1XL). Visit us on stand 698 and say hello. We are located near theatre 5.Accountex is a two day conference and exhibition designed to provide you with everything you need to stay...

Spring Statement 2019 is coming

Spring Statement 2019 is on 13 March and arrives a fortnight before the UK is scheduled to leave the EU. With the terms of the UK’s exit still to be determined, early rumours suggest this year’s Spring Statement will be an even lower-key affair than last year....

The complete guide to websites for accountants

Everything you need to know to get the right website to help your accountancy firm meets its business and marketing goals, achieve maximum return on investment, and stand out in the accountancy marketplace.

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